Marketing Competition

Marketing Competition

13 June 2015

13:00 - 20:00

At The Seacare Hotel, Maritime Ballroom The Seacare Hotel, Maritime Ballroom

A group of MIS students represented the institute and Singapore in the first ever Global Branding Competition organised by the Global Chinese Marketing Federation. Led by Alicia Tan, the team consisting of Monina Cunanan, Huang Siqi Anna, Le Anh Tuan and Dao Cong Nam were also mentored by lecturers Mickey Hee, Edmund Lau and Jason Tan in their uphill task to propose and present a branding strategy for the team’s choice of company. While the competition preparations had been intensive and rigorous, the students also forged new friendships with fellow competitors from China, Hong Kong and Taiwan. We applaud the team’s efforts and never-say-die attitude to persevere throughout the stressful competition period. Well done!

2015-06-13 13:00:00
2015-06-13 20:00:00