Certificate & Diploma Programmes

 

Certificate in Sales and Marketing (Part-Time)

Introduction

The Certificate in Sales and Marketing (CSM) is a specialised marketing qualification specially designed for those who are in the sales and marketing field and who wish to upgrade their knowledge and skills for further career advancement. It is also ideal for those without formal marketing training but who wish to pursue a career in sales and marketing.

Programme Objective

The objective of the CSM programme is to give students a firm understanding of the principles and techniques of the sales and marketing functions.

Programme Structure & Curriculum

This is a 6 months part-time programme. The details are as follows:

Semester Modules Code
Modules

 

I

CSM 101 Business Communications
CSM 102 Fundamentals of Marketing
CSM 103 Understanding Customers
II
CSM 201 Mathematics for Marketing
CSM 202 Introduction to Selling

This programme involves lectures, group discussions, case studies and presentations by students. Classes are usually held two to three times a week from 7.00pm to 10.00pm on weekdays or 2.00 pm to 5.00 pm on Saturdays with a total of 30 contact hours per module. Weekly lectures are conducted by qualified and experienced local lecturers approved by the institute.

Examinations & Assessment

All students are required to sit for a written examination for all modules at the end of each semester. Students must fulfil the attendance requirement of at least 75% for each module before they are considered eligible to take the end-of-semester examinations.

The candidate will be allowed to sit for the supplementary examination(s) for the module(s) that they have failed in the main examination. However, a supplementary examination fee of S$50.00 (subject to prevailing GST rates) per module is applicable.

To repeat a failed module, a student must attend classes and pay a course fee of S$384.00 (subject to prevailing GST rates) per module before he/she are considered eligible to take the examinations.

There is no limit to the number of times a student may re-sit any module. However, a student must complete the CSM course within three years of registration, which is from the commencement of the first semester.

All examination questions and the marking of scripts will be moderated and/or examined by the Marketing Institute of Singapore Board of Studies before they are released to students. The decision of the Board is final and no correspondence will be entertained.

Award of Certificate

Students who have completed all necessary course works, successfully passed all required modules and met all financial obligations to the institute shall be awarded the Certificate in Sales and Marketing.

Entry Requirements

All applicants must possess:

  • 3 GCE ‘O’ Level credits
  • 5 GCE ‘N’ Level credits
  • Certificate in Office Skills (COS)
  • NTC 2 with at least 3 GCE ‘N’ Level or 2 GCE ‘O’ Level credits

Those who do not have the above qualifications but have years of working experience are also invited to apply.

The Marketing Institute of Singapore Board of Studies reserves the right to change the above requirements and selection at their sole discretion.

Course Fees

Fees are payable by installment:

Installment
Fees
7% GST
Total
I
S$1,152.06
S$80.64
S$1,232.70
II
S$768.04
S$53.76
S$821.80
Total
S$1,920.10
S$134.40
S$2,054.50

 

A non-refundable application processing fee of S$30.00 (subject to prevailing GST rates) is chargeable upon application and submission of documents.

The course fees cover course materials and tuition by local tutors and DOES NOT include textbooks and other miscellaneous charges, if any.

MIS Membership

The Marketing Institute of Singapore is a professional body for sales and marketing practitioners. All successful applicants must be individual members of the Institute. The following discounted membership charges apply:

  • Entrance fee of S$50.00 (subject to prevailing GST rates)
  • Annual Subscription fee of S$50.00 (subject to prevailing GST rates)

Financial Assistance

Skills Development Fund (SDF)

The CSM programme is supported by the Skills Development Fund under the Pre-approved scheme. Students on company sponsorship will be eligible for a subsidy of 80% of the course fees. Log on to Singapore Workforce Development Agency (WDA) at http://app.wda.gov.sg for more information.

NTUC Surrogate Employer Programme (NTUC-SEP)

The CSM programme is approved for funding by the National Trade Union Congress (NTUC) for up to 80% of the course fees. Log on to www.ntuc.org.sg for more information.

CDAC Skills Training Award Scheme

The CSM Programme is under the Chinese Development Assistance Council (CDAC) Skills Training Award Scheme. It sponsors a portion of the training fees of the course. Log on to www.cdac.org.sg for more information.

Bank Loans

For Singapore Citizens and Permanent Residents, please refer to Study Loans for information on the various bank loans available.

CaseTrust for Education

The Marketing Institute of Singapore unequivocally supports the Consumer Association of Singapore's (CASE) transparency guidelines and policies to demonstrate fairness in all dealings with all our students. We are committed to adhere with full integrity in all matters, including issues related to course entry pre-requisites, course details, enrolment information, student contracts, refund of course fees, as well as transfer and withdrawal regulations.

Hence, it is mandatory that all students, or legal guardians if the student is under the age of 21, must sign the CASE Standard Student Contract with the institute prior to the enrolment of each programme. Refer to CaseTrust for Education for more information.

Withdrawal, Deferment & Refund Policy

Marketing Institute of Singapore is also committed to adhere with full integrity the announced Marketing Institute of Singapore Refund Policy that is communicated in its student contract, student handbook, and website, amongst others. Please refer to the Refund Policy for further information.

Changes & Amendments

The Marketing Institute of Singapore reserves the right to vary, change and amend the module content, entry requirements, course fees, curriculum, examination rules and regulations, lecturers, lecture date, venue and other aspects of the course at any time prior to and during the delivery of the modules.

Applicaton Procedures

An applicant must complete the prescribed CSM application form and return it together with the following documents:

  1. CERTIFIED TRUE COPIES of educational certificates/degrees/diplomas Certification may be made by your company or at Marketing Institute of Singapore, in which case, the originals must be presented for verification.
  2. Two passport-sized photographs.
  3. A crossed cheque of S$30.00 (subject to prevailing GST rates) for the application processing fee (non-refundable) made payable to “MIS Training Centre”. Payment by Cash, NETS and credit cards are accepted at the institute.

The completed application form should be submitted to:

Marketing Institute of Singapore Training Centre
The Sales & Marketing Department (Education)
10 Raeburn Park, Block C Singapore 088702

Contact Sharon at 6411 1712, Dave at 6411 1715 or Lisha at 6411 1713 for more information.

Downloads

 

DISCLAIMER

The information above is subject to change. In particular, the Marketing Institute of Singapore reserves the right to change the content and/or method of assessment of study, to withdraw any unit of study and/or vary arrangements for any part of the programme.