Marketing Institute of Singapore

For more information about each course, please click the title of the course to download the detailed outline (Acrobat Reader may be required). To sign-up for the course, click on the respective course date for the course that you wish to attend.

View by category :

Course	Member	Non-member	Duration (in days)	Jul	Aug	Sep	Oct	Nov	Dec
Sales
Advanced Consultative Selling Skills Regina Chua	$697	$820	2	02-03			22-23
Building & Sustaining an Effective Sales Funnel Mohan Kuruvilla	$408	$480	1		13			11
Creative Sales Presentations for Maximum Impact Alison Lester	$357	$420	2		19-20			04-05
Developing & Sustaining A Value Based Sales Strategy & System Raymond McConnell	$390	$450	1		14
Effective Selling Skills for Maximum Results Cecilia Sim	$578	$680	2	06-07			05-06
Enterprise Selling Strategy Mohan Kuruvilla	$663	$780	2	13-14			12-13
Gaining Wallet Share in Bull and Bear Markets Ross Swan	$748	$880	2			07-08			03-04
Key Account Selling & Management Regina Chua	$697	$820	2			03-04		09-10
Managing The Sales Force for Effective Results Dr Bob Foo	$697	$820	2		17-18		19-20
Mastering Telesales Michael Low	$578	$680	2	27-28			19-20
Selling, the Sub-conscious Way Hardy Cheung	$578	$680	2		04-05			12-13
Sponsorship Selling - How To Pitch and Win The Deal Sandy Cheung	$357	$420	1	24			30
Sports Psychology in Selling Hardy Cheung	$332	$390	1		12			09
Succeeding in Trade Account Relationships (STAR) Stephen Giam	$408	$480	1			16			16
Successful Channel Management Dr Donald Tan	$663	$780	2			17-18			17-18
Marketing
Brand Equity & Positioning Dr Donald Tan	$697	$820	2		20-21			19-20
Developing A Strategic Marketing Plan Cecilia Sim	$663	$780	2			07-08		23-24
Developing Digital Media Strategies Martin Ross	$578	$680	2			24-25		26-27
Digital Marketing Bootcamp Martin Ross	$357	$420	1			11		06
Effective Market Development Gerry Oh	$408	$480	1		24			16
Effective Marketing Strategies Cecilia Sim	$663	$780	2	15-16			07-08
Effective Trade Marketing Graham Carter	$663	$780	2		13-14			18-19
Experiential Marketing Dr Donald Tan	$663	$780	2		27-28		22-23
Financial Justification for Sales & Marketing Initiatives Grace Chow	$663	$780	2	23-24			08-09
Getting the Best Out of Your Marcom Agencies Yanti Sujatna	$357	$420	1			16
Marketing Fundamentals Dr Bob Foo	$663	$780	2		03-04		05-06
Maximise Your Marketing Communications Gerardine Donough Tan	$578	$680	2	06-07		29-30
Measuring Marketing ROI Dr Lim Thou Tin	$663	$780	2	09-10				25-26
Optimising Client-Agency Relationship Janet Liau	$578	$680	2	21-22			19-20
Services Marketing - Winning Customers in Competitive Markets Spencer Chan	$697	$820	2			14-15		30-01
Strategic Marketing Management Dr Donald Tan	$697	$820	2	06-07			15-16
Trade Show Marketing Andrew Ng	$697	$820	2	02-03			08-09
Communications
Pitch For A Good Story In The Media Robert Conceicao	$408	$480	1			14		30
Business Networking Mastery Sharlyn Stafford	$408	$480	1	13			12
Copywriting for Marketing Materials Gael Lee	$612	$720	2			10-11			10-11
Dealing With The New Media Robert Conceicao	$408	$480	1		03			02
Effective Presentation Skills Sharlyn Stafford/ Shirley Han	$697	$820	2	13-14			08-09
Helping Managers Get The Right Message Across Lotte Poole	$697	$820	2	16-17			15-16
Improvisation for Team-Building Alison Lester	$357	$420	1			03			07
Managing Media Relations James Suresh	$663	$780	2	20-21			01-02
Mastering Web Copy Lotte Poole	$663	$780	2	02-03			01-02
Motivating Communication for Managers Alison Lester	$408	$480	1			16			08
Negotiating Better Agreements Michael Low	$578	$680	2		04-05			02-03
Personal Branding for Business & Career Success Sharlyn Stafford/ Shirley Han	$697	$820	1		07			13
Public Speaking - Mastering the Art of Writing & Delivery Lotte Poole	$663	$780	2		24-25			19-20
Understanding & Applying EQ At The Workplace James Suresh	$332	$390	1	17			07
Writing for Publications Gael Lee	$332	$390	1			02			02
Service Excellence
Managing Difficult Customers Samantha Sim	$332	$390	1	27			12
Powerful Telephone Techniques Michael Low	$578	$680	2		10-11			09-10
Service Recovery Strategy Samantha Sim	$332	$390	1		12			23
Event Management
Mastering Events Marketing Essentials to Enhance Your Marketing Mix Sandy Cheung	$578	$680	2			01-02			01-02
Planning & Managing Events James Suresh	$663	$780	2		05-06			11-12
Strategies of Event Marketing & Sponsorship Sandy Cheung	$390	$332	1		06			05
Business Management
Business Risks Management Grace Chow	$663	$780	2			17-18
Finance for Non-Finance Professionals Grace Chow	$663	$780	2		27-28		29-30
Planning & Managing Projects ESI International Asia	$2160	$2160	3	01-03		02-04		02-04
Leadership
Assertiveness Skills for Managers Sharlyn Stafford/ Shirley Han	$748	$880	2			09-10			10-11
Change Management Ross Swan	$748	$880	2		25-26			17-18
Creating High Performance Teams Ross Swan	$748	$880	2		06-07			05-06
Producing Coaching & Mentoring Masters Lotte Poole	$748	$880	2			07-08			03-04
Personal Effectiveness
Creativity at Work James Suresh	$332	$390	1			11 11			07
Effective Problem-Solving & Decision-Making Samantha Sim	$332	$390	1	28			13
Motivation for Effective Deployability James Suresh	$332	$390	1		07			13
Time & Stress Management Samantha Sim	$332	$390	1		12			16

"We are committed to delivering the highest standard and quality of Professional Learning & Development Programmes at pace with the dynamic changes of the business world."

Notes:

The above listing of public programmes may also be conducted for private group learning at venue of clients’ choice with a minimum of 8 participants. Fees will be quoted by request.
MIS Member Discount: Corporate and Individual Members of MIS will be entitled to 15% discount on all courses.
Group Discount: Companies will be entitled to 5% discount for group registration of 3 or more participants in the same course on the same date.
SDF Funding: Company-sponsored participants may apply for SDF for our SDF-approved courses. Please check on the respective course outlines. Eligibility criteria apply for SDF funding. Visit www.sdf.gov.sg for details.
Fee includes lunch, refreshments, workshop materials and a certificate of participation.
All courses will be conducted at the Institute premise located on 51 Anson Road, Anson Centre #03-53, unless otherwise stated.
Courses are conducted from 9.00am to 5.00pm.
All cheque payments should be crossed and made payable to “Marketing Institute of Singapore Training Centre”.
For foreign currency payments, bank charges will be borne by customers.
For detailed information of courses, please click on the respective course titles.
Courses can be custom-designed to meet the unique & specific training needs of your department or organisation. Please call us at 6327 7583/ 582/ 586 for a discussion, or email seminars@mis.org.sg.