MIS EDM

Issue 8.3

Upcoming Executive
Development Programmes
by Marketing Institute of Singapore

	Transforming Your Business Into A Brand

	3 Sep 2008

	Managing Media Relations

	9 & 10 Sep 2008

	Learn the 10 rules of branding that all strong brands in the world are built on, and the 13 strategies you can use to differentiate your brand in any market. "The specific rules of branding/brand differentiation/case studies and illustrations." - Marketing Executive, Sheng Sheng F & B Industries Pte Ltd

	IdentLearn communication strategies and tools such as writing press releases, preparing press kits, organising a press conference, dealing with media interviews, establish your organisation's responsiveness to the media and maintain good relations with media representatives. "Combination of topics on events & media relations was useful. Provided the appropriate coverage to aid participants in their daily job scope." - Head (Marketing & Communications), Republic Polytechnic

	Achieving Peak Customer Service *Approved for SDF funding (for SMEs only)

	11 & 12 Sep 2008

	B2B Consultative Selling Skills *Approved for SDF funding (for SMEs only)

	15 & 16 Sep 2008

	Identify characteristics of first-rate customer service, increase your confidence in dealing with difficult customers, and how to maintain professionalism and composure.

	Beyond the traditional selling process, the B2B Consultative Selling is a question-based selling approach that centers the sales engagement around the customer's needs and pains.

	Business Report Writing New Course! Approved for SDF funding (for SMEs only)

	4 & 5 Sep 2008

	Mastering Objections for a Positive Outcome *New Course!

	8 & 9 Sep 2008

	Especially useful for managers and executives, this course will help participants to develop professional report writing skills through various styles and techniques.

	i Many sales professionals cite handling objections as their worse nightmare. However, when handled well, that difficult consumer can become your best customer. The key to closing a sale is knowing how to handle objections. Learn how to turn objections into opportunities.

*Eligibility criteria apply for SDF funding. Please log on to www.sdf.gov.sg for more details.

To register, please click on the date of the respective courses.

Enjoy 10% discount on all Executive Development Programmes as our Corporate or Individual Members. For enquiries on Membership, please call Isabella: 6327 7592 /
Jaslyn: 6327 7591 or email membership@mis.org.sg

Group Discount

Enjoy 5% discount when you register 3 or more participants for the same course on the same date!

Enquiries
For enquiries on our Public Programmes, please call Angelina: 6327 7586, Su: 6327 7588 or Vivian: 6327 7581.

Courses can also be custom-designed to match your department or organisation's unique training needs and objectives. For enquiries on custom-designed training, please call Jason: 6327 7583 or Baron: 6327 7582.

Room Rental
Our fully-equipped training rooms are also available for rent. Click here to view our rental rates form.

This email was sent by: Marketing Institute of Singapore Training Centre
99B Amoy Street, Singapore 069919
Tel: 6327 7588
Fax: 6327 9741

Email: seminars@mis.org.sg
Portal: www.i-marketer.org
Website: www.mis.org.sg

Our Vision Creating Marketers
Our Mission Connecting a Community of Marketers