EXECUTIVE DIRECTOR'S MESSAGE
Welcome to the Marketing Institute of Singapore (MIS),
Since our establishment in 1973, MIS has been instrumental in leading efficient and effective marketing, management and business practices in Singapore. It has nurtured over 40,000 executives, many of whom are leading lights in the field today.
The new Private Education Act enacted in December 2009 required the Marketing Institute of Singapore Training Centre (MISTC), training arm of the MIS, to register for an EduTrust Certification. Our determination in maintaining a professional and conducive learning environment for our students paid off with MISTC being one of the earlier PEIs to be awarded the EduTrust 4 Year Certification by the Council of Private Education (CPE) in October 2010. This award distinguishes MISTC as a leading Private Education Institute (PEI) that has exemplified the high standards of performance in key areas of management, the provision of educational services and sustained efforts in organisational improvement.
As a renowned PEI, we offer our students a quality and holistic education by imparting comprehensive knowledge in different aspects of business. As the national body for sales and marketing, MIS provides the added advantage of moulding each and every one of our student into a competent marketer. Many may not realise this, but marketing is a crucial life skill that will enhance a person’s profile be it on a first date, at a job interview, as an entrepreneur or as a leader in the corporate setting.
With the decision to embark on a learning journey with MISTC, you have signed up for not only a high quality education that leads to globally-recognised qualifications, but also the opportunity to engage in one of the most dynamic sales, marketing and business networks in the region. Our high value adding programmes will ensure that as a graduate, you will be able to hold yourself competently in various aspects of business and position yourselves competitively in the crowded marketplace.
I encourage you to enjoy this transformative experience of studying with us to gain new perspectives and prepare you to excel in your personal and professional capacities for the future.
In June 2011, MISTC became the first education provider in Singapore to be accepted as a communicating partner under the Principles for Responsible Management Education (PRME) – a UN-backed global initiative developed to promote corporate responsibility and sustainability in business education. The PRME initiative encourages participating institutions to make a commitment to align their mission and strategy, as well as their core competencies – education, research and thought leadership – with UN values embodied by the six PRME principles namely Purpose, Values, Method, Research, Partnership and Dialogue.
I encourage you to enjoy this transformative experience of studying with us to gain new perspectives and prepare you to excel in your personal and professional capacities for the future.
Jefrey Gomez
Executive Director
